Business

Maca: the dubious aphrodisiac pirated from Peru

Six years since maca fever faded in Peru, communities who protected the root for hundreds of years still feel the effects of biopiracy
<p>Peruvian maca was the subject of a short-lived trade boom until Chinese dealers took the root and began growing it in Yunnan province (Image: Alamy)</p>

Peruvian maca was the subject of a short-lived trade boom until Chinese dealers took the root and began growing it in Yunnan province (Image: Alamy)

On the Bombón plateau in the Andes mountain range you feel as if you’re inside a giant freezer. But if you’re careless, the midday sun will cook your skin.

Peru calls this area the Junín National Reserve after Lake Junín – or “Chinchaycocha” in the Quechua language – which supplies water to the capital Lima.

From these arid, harsh lands came a superfood that attracted the world’s attention. The root of the maca plant (Lepidium meyenii) was the subject of an economic boom but then vanished because genetic material was unlawfully taken out of the country, an act scientists call “biopiracy”.

Root of the problem

It is 7am and the streets are empty in the town of Huayre, Junín district, 4,113 metres above sea level. The thermometer reads -2C. Nothing warms your hands. The town square boasts an extravagant purple glass monument honouring the maca, resembling the sperm of a psychedelic dinosaur.​

The town of Huayre is recognised by all the inhabitants of the Peru’s Andes as the cradle of maca. (Image: Jack Lo Lau)

Huayre is home to just 1,200 people, according to the Peruvian National Institute of Statistics and Informatics. Junín’s residents say this corner of the Andes gave birth to maca, which six years ago experienced a fleeting bonanza that sparked delirium.

“They all went mad. And how could they not?” says Teo Quispe, a local driver, who briefly tried his hand at maca farming. “I had never ventured into agriculture before, but I was also encouraged.”

From the time of the Incas, many lauded maca’s supposed benefits – from increasing fertility to fighting insomnia. Little by little, however, it was forgotten. Then in the 1980s it was declared an endangered species.

According to Iván Manrique, a researcher at Peru’s world-renowned International Potato Centre (CIP in the Spanish acronym), at that time there were scarcely 50 hectares of planted area, just enough to supply farmers and ranchers on the Bombón plateau.

In the late 1990s, Peru again promoted consumption, not only domestically, but also in Asia. Then-president Alberto Fujimori sold Japan on the idea that maca was a kind of ancient Andean Viagra capable of combating impotence. It was the beginning of a propaganda campaign, the effects of which survive 20 years on.

We arrived, they opened the trunk and threw everything in. They didn’t even count the cash…I felt like I was in a mafia movie”

In 2004, the government of Peru declared maca, known elsewhere as Peruvian ginseng or Peruvian ginger, the country’s flagship product. However, the state’s investment in research did not match the vision.

In Peru, only a few institutions are dedicated to studying maca, among them the Cayetano Heredia University, the La Molina National Agrarian University, and CIP.

What they say about maca is that consumption can help memory, learning and fertility – not to be confused with impotence. It also increases resistance to stress, combats prostate problems and helps maintain energy levels.

There are more than ten varieties of maca, which can be discerned by their colours, among them black, red, yellow, white, pink, lead grey, each of which brings different health benefits.

But it was their supposed aphrodisiac properties that caught the attention of traders in Asia, especially China.

The maca surge

Quispe said the Chinese came to Junín and began taking everything. 

“Even the farmers were flown out to China to try to replicate our techniques,” he recalls. “When I was ready to sell, the Chinese didn’t come back and I lost everything,” Quispe adds, and laughs that he wants nothing to do with maca anymore.

Moisés Alderete, a maca producer from Junín says: “We didn’t know how to handle the raw material and the market. We didn’t make it sustainable. The Chinese came and stole information. Today they handle maca as if it were theirs, but nowhere will maca grow with the quality we have in Junín.”

Alderete says he divides his time between cattle and maca, as do almost all Junín’s inhabitants. Other economic activities revolve around sheep and potatoes.

Moisés Alderete is one of the main promoters of maca in Junín. He wants to add value to the root. (Image: Jack Lo Lau)

In 2013, vans full of Chinese businessmen began to arrive in Junín in search of maca, Alderete says. As if buying candy, they took the entire harvest. If maca at that time cost US$3 per kilo, they would offer US$100, $150, even $200.

“They paid in cash. They arrived with backpacks full of money,” says Quispe, who was hired on three occasions to drive 10 hours to Lima just to pick up suitcases filled with dollars.

“We arrived, they opened the trunk and threw everything in there. They didn´t even count the cash and we would then bring it back. I felt like I was in a mafia movie.”

Junín overflowed with 4×4’s, bars and businesses, which came and went with the boom.

Alejandra Velazco of the Peruvian Exporters Association says: “The farmers didn’t care about anything. They sold their soul to the devil and now we are seeing the consequences.”

“At that time, it was all mafia. They began to illegally remove maca bulbs from the country, going along the border with Bolivia and through the port of Callao. They declared that they were taking maca flour, but inside the sacks, there were nothing but bulbs. That is totally illegal.”

Chinese maca

The businessmen took not only the maca but the seeds and even the soil from the Bombón plateau.

“When I started my research, I wanted to buy maca seeds and the cost went from 30 or 40 soles (US$10-13) per kilo, right up to 3,000 soles ($900),” says Claudia Janampa, a biologist and entrepreneur who created her own brand of maca derivatives. “The atmosphere in Junín became tense. People didn’t feel safe. There were mafiosos who pushed sales of their maca only to the Chinese.”

The Chinese began planting maca in the mountainous southern province of Yunnan, where fertile fields lie 4,000 metres above sea level – just like in Peru.

What has happened with maca is not China’s fault, it is Peru’s for letting their produce leave the country and not protecting themselves.

“We estimate that maca began to leave Peru illegally around 2002 and 2003. Today, China produces more maca than Peru,” says Andrés Valladolid, president of Peru’s National Commission against Biopiracy.

China’s National Health Planning Commission approved maca powder as a new food resource in 2011. A marked rise in Chinese crops followed. 

Velazco says that by 2014 China had 12,000 hectares of maca sown, while Peru had only 5,000. Chinese state-run news outlet Xinhua claims that there were 1,660 hectares in Yunnan in 2012, which could expand to 13,000 by 2020.

By 2015, Peruvian producers were already feeling the blow. 

“From exporting about US$5 million in 2014, we went to zero the following year and never exported to China again. We lost customers from Europe and the US, who started buying from China. They even wanted to sell it back to us, can you believe it?” says Velazco.

Chinese biopirates even took soil from the Bombón plateau in order to grow maca in Yunnan (Image: Jack Lo Lau)

“Their maca has another colour, another smell and it doesn’t have the same properties. It even has another shape, looking much like ginger. It didn’t work out well for them but they still took a lot of the market away from us,” she adds.

Valladolid, who is developing a strategy to avoid repeat situations with maca or other Peruvian crops, says: “No genetic material can leave Peru without permission. What is more, the purchases made in those years were illegal. In Peru, all transactions go through the banking system and the Chinese businessmen paid in cash, without leaving a paper trail, or paying taxes.”

The bonanza lasted a mere three years and many producers were left with debt. They auctioned their vans and closed bars as maca prices fell below pre-boom levels.

Some Chinese maca farmers refuse to admit that they are feeling the blow from years of speculation, according to Xinhua. From selling at almost $3,000 a kilo, they are now auctioning “fraudulent maca” off at $3.

Biopiracy

In Peru, biopiracy is the practice of a third party accessing a Peruvian genetic resource without the state’s consent, which is customarily given by way of an access contract, Valladolid explains. 

“We have identified 1,700 patent applications related to maca in the world – and 75% are from China,” he confirmed.

In the case of maca, we must now look at the best way of connecting with China

China exports maca worldwide, which creates a great deal of confusion about its origins. In June 2019, a shipment of the Chinese brand ‘Maca Perú’ was detained in the US for containing Sildenafil, an ingredient in Viagra. The US Food and Drug Administration recommended people avoid it.

“The Chinese continue to sell the idea of maca as a sexual enhancer and I understand that they add a Viagra base to it. It is a very irresponsible way of selling,” Valladolid says.

Yet with no technical standards for maca in Peru, poverty among producers and corruption widespread at various levels of the state, it seems it was easy for Chinese businessmen to capitalise.

“What has happened with maca is not China’s fault, it is Peru’s fault for letting their produce leave the country and not protecting themselves,” Velazco says.

Protection of Peruvian maca

Adex and intellectual property protection authority Indecopi are working on strategies to protect the country’s heritage and prohibit maca leaving the country so easily.

“We want there to be no legal windows to remove the germplasm, which is why we are working on model contracts. However, all state organisations must do their part,” Velasco says.

In the Andes, the absence of policies to protect farmers is keenly felt. “There are no projects supporting agro-industry that encourage the growth of producers,” says farmer Moisés Alderete.

“I was born in Junín and I have an affinity with maca. This product has a high nutritional, economic and social value. The state must support producers, promote research and generate more investment. You have to work with maca from the soil to the final product.”

Johnny Vílchez, general manager of Peru’s Maca Producers Association (Apromaca), which consists of nine associations from the Junín and Pasco regions, says: “We want to see the fundamental development of the crop. We want to develop technical standards that protect and order the whole industry around maca. It is very important for the state to support producers once and for all.”

He adds: “As a country, we have given the world potatoes. Do we receive royalties for that? On the contrary we, as a potato-producing country, don’t sell potatoes, we buy. And they don’t even say thank you.”

In the early 2000s, Chinese businessmen took maca powder from Peru and now grow it in Yunnan province. (Image: Jack Lo Lau)

If as a food maca has enjoyed little protection, new health uses could help protect it. In partnership with the World Bank, Peru’s National Council for Science, Technology and Technological Innovation (Concytec) is funding research into whether the superfood can delay the symptoms of Alzheimer’s. Peru hopes the project, based at Arequipa’s Catholic University of Santa Maria (UCSM), will help generate knowledge and protect maca’s heritage.

“You can complain, initiate diplomatic or legal action, but the truth is that once the resources have gone, there is no turning back,” says Manuel Ruiz, an advisor to the Peruvian Society of Environmental Law (SPDA) who specialises in international trade and biodiversity.

“In the case of maca, we must now look at the best way of connecting with China,” he adds.

“From now on, it is our responsibility to improve our verification processes, so that our heritage does not slip through our hands so easily. This is not only happening with maca, but also with the sacha inchi (Inca nut), the yacón (Peruvian ground apple) and other products originating in Peru.”

This article was originally published on our sister site Dialogo Chino